Vidwan-ID : 95124



  • Dr Krishnakumar K

  • Associate Professor
  • Periyar University
Publications 2005 - 2020

Publications

  • 89
    Journal Articles
  • 2
    Book
  • 16
    Conference
    Proceedings
  • 15
    Other
  • 2

Google Scholar

Co-author Network


Expertise

Business

Marketing Management , Strategic Management , Entrepreneurship Development , Accounting , Human Resource Management

Personal Information

Dr Krishnakumar K

Male
Department of Commerce Periyar University,
Salem, Tamil Nadu, India - 636011


Experience

  • Associate Professor

    Department of Commerce

    Periyar University


Qualification

  • Ph.D

    Periyar University


Honours and Awards

2020

Excellence in Commerce

Mayas Publications and Emperor Group of Journals

2019

Leading Educationalist of India Award

Friendship Forum

2019

Bharat Excellence Award

Friendship Forum

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2020

Excellence in Commerce

Mayas Publications and Emperor Group of Journals

2019

Leading Educationalist of India Award

Friendship Forum

2019

Bharat Excellence Award

Friendship Forum

2019

Dronacharya Award

Friendship Forum

2017

Best Social Scientist Award

Indian Academic Researchers Association

2016

Best Research Adviser Award

Indian Academic Researchers Association

2015

Bharat Jyoti Award

Friendship Society

2015

Best Citizens of India

International Publishing House

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Doctoral Theses Guided

2019

Modelling of Brand Switching Behaviour (A Study with Reference to Personal Care Products in Salem District)

Dr.S.Saranya, Periyar University

2017

Financial Inclusion Through Micro-finance (A Study on Women Empowerment Through Stree Sakthi Programme with Reference to Bangalore Rural Districts of Karnataka

Dr.Lina George, Periyar University

2017

Brand Loyalty and Brand Switching Behaviour of Consumers (A Study with Reference to Fast Moving Consumer Goods in Chennai City)

Dr.S.Kala, Periyar University

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2019

Modelling of Brand Switching Behaviour (A Study with Reference to Personal Care Products in Salem District)

Dr.S.Saranya, Periyar University

2017

Financial Inclusion Through Micro-finance (A Study on Women Empowerment Through Stree Sakthi Programme with Reference to Bangalore Rural Districts of Karnataka

Dr.Lina George, Periyar University

2017

Brand Loyalty and Brand Switching Behaviour of Consumers (A Study with Reference to Fast Moving Consumer Goods in Chennai City)

Dr.S.Kala, Periyar University

2016

Brand Loyalty of Consumer Packaged Food Products (A Study with Reference to Salem District)

Dr.S.Kavitha, Periyar University

2015

Customers Perception on Electronic Banking Services (A Study with Reference to Commercial Banks in Tamilnadu)

Dr.V.Selvam, Periyar University

2015

Impact of TAHDCO Schemes and Empowerment of Scheduled Caste and Scheduled Tribes (A Study with Special Reference to Salem District of Tamilnadu)

Dr.P.Tamilselvan, Periyar University

2015

Effectiveness of Television Advertisements on Consumer Purchase Decison (A Study with Reference to Selected Consumer Electronics in Tamilnadu

Dr.K.Radha, Periyar University

2013

Perceptions of Airlines Passengers on Service Quality (A Study with Reference to Domestic Airlines in Tamilnadu)

Dr.P.Baby, Periyar University

2013

Quality of Work Life and Work Life Balance (A Study with Reference to ONGC Cauvery Basin)

Dr.P.M.Sugavaneswari, Periyar University

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Membership In Professional Bodies

2016

Indian Academic Researchers Association

Life Member

2008

Indian Accounting Association

Life Member

2016

Indian Academic Researchers Association

Life Member

2008

Indian Accounting Association

Life Member

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Research Projects

Problems and Prospects of Rural Women Entrepreneurs in Informal Sectors with Reference to Tamilnadu

Funding Agency : ICSSR

Problems and Prospects of Rural Women Entrepreneurs in Informal Sectors with Reference to Tamilnadu

Funding Agency : ICSSR

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Patents




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